News & insights

What's happening at mplify.

Our latest events, plus practical guides for anyone who organizes them.

Sustainable growth through sharp marketing and omnichannel customer management

Every business owner wants to grow and create value for their community — but the market is never that simple. We invited business owners to sit down together, assess where they stand, and shape smarter, more effective strategies for marketing and multi-channel customer management.

View on Facebook →

5 ways to cut your check-in queue in half

The first ten minutes shape how guests feel about your whole event. Here's how to make them painless.

Read more

1. Send QR tickets by email and SMS the day before. 2. Open a separate lane for VIPs and speakers. 3. Use phones as extra scanners at peak time. 4. Print badges on demand instead of searching a pre-printed pile. 5. Display a live arrivals counter so staff can redeploy before a queue forms.

The event metrics your sponsors actually care about

Headcount is only the start. Show sponsors the engagement and leads they paid for.

Read more

Go beyond "how many came". Track show-up rate versus registrations, session attendance, poll participation and booth scans. Pair these with post-event survey scores and you have a sponsor report that makes renewal an easy conversation.

Live polls that don't feel forced

Interactive moments work best when they serve the content. A simple framework for planning them.

Read more

Open with a light ice-breaker poll to get phones out. Mid-session, ask the audience to vote on which topic to go deeper on. Close with a one-question rating. Keep each poll under 30 seconds and always show results on screen — people vote when they can see the impact.

Your attendee list is a CRM — treat it like one

Most event data dies in a spreadsheet. Here's how to turn guests into long-term relationships.

Read more

Keep one profile per person across all your events, tag them by interest and engagement, and follow up within 48 hours while the event is still fresh. Over time you'll know exactly who to invite, who to upsell and who's ready to speak on your stage.

The event-day checklist we use on every project

From Wi-Fi tests to backup power banks — the small things that keep event day calm.

Read more

Test venue Wi-Fi and keep a 4G hotspot as backup. Charge every scanner the night before. Print a short offline guest list for emergencies. Brief the check-in team 60 minutes before doors open. Assign one person to watch the live dashboard and call out bottlenecks.

Upcoming events & business forums

We regularly host talks and forums for founders and managers in Ho Chi Minh City. Follow our Facebook page to get invitations first.

Follow mplify Events →

Get event tips in your inbox

One short email a month with guides, invitations and product news. No spam.